On For Gen Alpha

[Overview]

As a quick 4-day concept sprint, I developed a new On Running shoe for the burgeoning age demographic of Generation Alpha. Utilizing trends, CMF, and quick sketching, the concept took approximately 15 hours total to generate.

[Design Sprint]

On Running Concept Shoe

[Skills]

→ Footwear Design
→ Demographic Research
→ Trend
→ CMF

[Year]

2024-25

4-DAY DESIGN SPRINT

SEÁN AUCIELLO

Work

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